Affirm
About
Affirm is a financial lender of installment loans for consumers to use at the point of sale to finance a purchase.
Project Goal
Below are several campaigns created for Affirm’s Social media accounts as part of their marketing strategy to help connect with their customers. Animation, color and imagery were all taken into consideration as well as the audience to increase awareness about the brand.
The Details
Project Type
Social Media (Instagram & Facebook)
Research
Competitive & trend audits
Prototypes
Digital mocks
Collaboration
Managed and worked with photographers for photoshoots, styled sets, and collaborated with animators.
Role
Art Direction & Design