About

Hi There! I'm Marcela, and I am currently a Creative Director at Iron Creative in San Francisco, CA. In this role, I'm responsible for all phases of the design process from concepting, wireframing, prototyping, UX/UI to information architecture.   

I've created products and experiences for a wide range of brands such as adidas, Levis Strauss and Co., Affirm, Fitbit, Robert Mondavi, Levis, Boudin, Schwinn, Stockpile, Habitot Children's Museum and many more.

After receiving my BFA in Graphic Design from California State University, Fresno in 2005, I went on to teach at my alma mater as an adjunct instructor for graphic design. My work has been recognized by the ADDYs in the categories of packaging, identity, and interactive site design. 

Creative Thinking → Positive Change → Big Impact.